algorithm-updates

SEO Findings From Google’s Phantom Update on May 8th, 2013 | Was It Penguin 2.0 in the Wild?

In early May there was a lot of chatter in the webmaster forums about a major Google update.  Google wouldn’t confirm that it occurred (big shock), but the level of chatter was significant.  Not long after that, Matt Cutts announced that Penguin 2.0 would be rolling out within the next few weeks, and that it … Read more

The Pandeguin Penalty: What to do if your website has been hit by both Penguin and Panda

If you’ve been following my blog recently, then you know how much Penguin analysis I’ve been performing.  Since the algorithm update first hit on 4/24, I’ve been working hard at analyzing websites impacted by Penguin.  You can read my previous posts to learn more, including my most recent post detailing my findings based on analyzing over … Read more

7 More Penguin Findings: An Update From the Over Optimization Front Lines

After Penguin first hit on April 24th, I started performing a lot of analysis on websites that were affected.  I ended up quickly publishing my findings in two blog posts here on the Internet Marketing Driver.  The first explained how exact match domains could be susceptible to penalty based on how those domains were being … Read more

Penguin 1.0 Initial Findings – Unnatural Inbound Links Heavily Targeted, Other Webspam Tactics Await Penalty?

The past few days have been fascinating for SEO’s.  Google’s latest algorithm update, now officially named Penguin, has been rolled out.  The update was originally called the Over Optimization Penalty, then the Webspam Algorithm Update, and now Penguin.  As you can imagine, there have been screams from webmasters far and wide about the update (from … Read more

Google’s Over-Optimization Penalty and Exact Match Domains

Yesterday, we found out that the latest Google algorithm update was underway (dubbed the Over Optimization Penalty).  Google posted about the update on the Webmaster Central Blog.  By the way, Google is officially calling the update the Webspam Algorithm Update and not the Over Optimization Update (although I like the sound of the latter).  There … Read more