Google’s new index coverage reporting is killer. For a long time, the SEO community wanted something more powerful than the simple index status report in the old GSC. You know, something we could really sink our SEO teeth into. And we finally … [Continue reading]
The March 7 and April 16 2018 Google Algorithm Updates [Part 2] – Analysis and Findings From The 4/16 Update
In part one of this series, I covered an overview of the March 7 and April 16 updates, what I think could be going on with relevance and quality, what Google has explained about the update, and more. Now in part two, I’m going to provide examples of … [Continue reading]
The March 7 and April 16 2018 Google Algorithm Updates – Relevance, quality, reverse-Panda, and clues from the past [Part 1]
Update: This is part one of two in my series about the March 7 and April 16, 2018 Google algorithm updates. I published part two and that post can be found here. On March 7, 2018 Google rolled out one of the biggest algorithm updates I’ve seen in … [Continue reading]
More hreflang magic tricks revealed: Google can select one country hreflang url to index from across multiple urls in the same language
In my last post, I explained a fascinating hreflang situation where Google could surface urls that were canonicalized (and not indexed) in the SERPs by country. For example, if you had multiple urls in the same language targeting different countries, … [Continue reading]
hreflang Magic Trick Revealed – Google confirms hreflang urls that are canonicalized (and not indexed) can be surfaced in the SERPs by country
If you're using hreflang with pages written in the same language, but targeting different countries, you might be surprised to learn how Google can handle the situation (especially when multiple pages are being canonicalized to one). John Mueller … [Continue reading]
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