Month: November 2016

November 10, 2016 Google Algorithm Update – Was It A Core Ranking Update, The Mobile-first Index Being Tested, or Both? (Updated)

{Update: Saturday, November 19, 2016 – I saw reversals starting yesterday, November 18 (both recoveries and drops), which supports my theory that this was the mobile-first index being tested. I have provided more information below at the end of this post about what I’m seeing — including screenshots.} The fall of 2016 has been one of the … Read more

How To Set Up Adjusted Bounce Rate on Accelerated Mobile Pages (AMP) Using Google Tag Manager

Understanding if people engage with your content is important on several levels (including SEO-wise). For example, if someone searches Google, visits your page, spends 2 seconds on the page, and then returns to the search results, that can send horrible signals to Google. That’s called low dwell time and I’ve mentioned that many times before … Read more