Month: January 2022

Google’s Broad Core Updates And The Difference Between Relevancy Adjustments, Intent Shifts, And Overall Site Quality Problems

Based on helping companies with major algorithm updates, I often have site owners reaching out about big drops in traffic (whether that’s from broad core updates, other major algorithm updates like the Product Reviews Update, technical problems, or other disturbances in the SEO force). When those drops happen, site owners are often extremely confused about … Read more