Month: July 2023

Google patent covering machine learning models to predictions

Jarvis Rising – How Google could generate a machine learning model “on the fly” to predict answers when Search can’t, and how it could index those models to predict answers for future queries [Patent]

After analyzing a Google patent related to PAA and PASF, I started reviewing other recently-granted patents. And it wasn’t long before I surfaced another very interesting one regarding the use of machine learning models. The patent I just analyzed focuses on using and/or generating a machine learning model in response to a query (when Google … Read more

Analysis of Google’s Perspectives Filter and Carousel – A New Mobile SERP Feature Aiming To Surface Personal Experiences

On June 10, 2023 Google rolled out the much-anticipated Perspectives feature in the mobile search results. This was teased at Google I/O in May and aims to bring more personal experiences to the SERPs. For example, many people append “Reddit” to their searches to find personal recommendations and advice. Google basically knew that was a … Read more