Month: May 2016

Can you recover lost search rankings after a botched website redesign or CMS migration? Yes, but time matters.

There are times companies reach out to me in a panic after going through a botched website redesign or CMS migration. I’ve unfortunately seen the situation many times. Basically, the redesign or migration goes live, all the urls change, and the 301 redirection plan bombs. Either the company didn’t implement a redirection plan at all, or … Read more