Month: August 2009

The 4 Pillars of e-Commerce Excellence, Why Has Earned the “First In Mind” Advantage

When I work on e-Commerce optimization projects, I often take clients through several examples of what I consider to be e-Commerce excellence. While I go through this process, it usually doesn’t take long before I mention Amazon consistently exceeds my expectations with selection, ease of use, access, security, and customer service. I’ve written previously … Read more