Month: August 2011

How To Customize The +Snippet When Users Click The Google +1 Button To Share Content

Last week Google announced that the +1 button now enables you to share content with your connections on Google+. This is the natural progression for the +1 button, which hit the scene before Google+ (the platform) did. Similar to the Like button for Facebook, it makes sense that the content you +1 can get pushed … Read more

G-Squared News: Glenn Gabe in Direct Marketing News and Google Analytics Featured Articles

I rarely take the time to post updates on my blog about company news, as I try to keep The Internet Marketing Driver focused on providing helpful digital marketing posts! That said, I’m really excited about some recent G-Squared Interactive news and decided to post an update today. Direct Marketing News First, in July I … Read more

How to Remove Mobile Contacts and Phone Numbers from Facebook [Android Instructions]

**Update, January 2012** I have updated this post based on recent changes to Facebook. Due to the introduction of Timeline, the process for removing your mobile contacts has changed. And yes, it’s harder to find now (which isn’t shocking since we’re talking about Facebook. :) Follow the updated instructions below to remove your mobile contacts … Read more

How To Quickly View Mobile Visitor Performance in Google Analytics Using The New Mobile Reports [Tutorial]

As smartphone sales boom, and mobile traffic is on the increase, I’m finding many marketers are unclear about mobile visitor performance. I say this because whenever mobile comes up during conversations, I ask how well that traffic is converting, and I typically hear crickets (unfortunately). On a similar note, there are some marketers that are … Read more